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This began as a collection of posts provided to the no longer Bargain Book News for all booksellers from SIBA, with love. But it is switching to a blog for the industry with news that we hope is valuable for the industry at large, from SIBA, with love.


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Circle of Sites: SIBA's Premium Promotion of New Titles to Consumers

Posted By Linda-Marie Barrett, Monday, July 30, 2018

Circle of Sites: SIBA's Premium Promotion of New Titles to Consumers

Circle of Sites (CoS) is revolutionary and innovative. You can one-stop shop your new title for an entire week on independent bookstore websites across the South. Your banner ad will carry special links to allow browsers to purchase your book from the store site they're on when clicked. As a bonus, we'll promote your title as a "Lady Banks' Pick of the Week" to the consumer market, and encourage bookstores to feature in-store displays.

The SIBA Circle of Sites pricing model is very affordable at $899/week for members and $1699/week for nonmembers. For members, this comes to just $18/per bookstore for a highly visible and clicked on banner ad. 

Approximately 50 bookstores currently participate in the Circle of Sites program and run the banner, including such high-profile stores as Avid Bookshop in Athens, GA, Malaprop's Bookstore/Cafe in Asheville, NC, Flyleaf Books in Chapel Hill, NC, and Octavia Books in New Orleans, LA.

Want to give this a try? If you've never placed a CoS banner ad, contact us and we'll book you into the available week of your choice for HALF-PRICE! 

Have questions or want to see samples of banner ads? Please contact

Tags:  circle of sites  lady banks 

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Last Call for August Circle of Sites

Posted By Nicki Leone, Wednesday, July 11, 2018

Last Call for August Circle of Sites

There is still space available on SIBA's "Circle of Sites" calendar for August. CoS is an ideal launch date promotion that targets the consumer audience -- the customers who shop at independent bookstores. The promotion offers a week of exclusive simulataneous promotion on the websites of 50 bookstores across the South, plus featured promotion in the weekly Lady Banks Commonplace Book and Lady Banks Calendar newsletters.

That translates into an audience of about 50,000 friends, fans and followers, and an average of 35,000 to 45,000 impressions every week.

Circle of Sites is designed to build momentum for titles from their launch day on out, so weeks run Tuesday to Monday. They are also designed to promote sales, so all banners click through to product pages for purchase.

Cost is $899 per week (less than $17 per website!) Click here to reserve a week, or email Wanda Jewell

Tags:  circle of sites 

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