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B3! Webinars
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SIBA’s B3! Webinar Series:  A series of webinars led by booksellers for booksellers! These monthly webinars may be the best hour you or another staff member spend to up your store’s game! The webinars include Q & A, so bring your questions. These video conferences take place on Wednesdays, during our office hours, and are accessible via computer or phone.  It’s so easy to join us--just click on our office hours' tab on SIBA's home page and you’re in! Sign up here and we’ll save a space and send you a reminder! Plus, you earn 10 B3! points! Here’s our schedule:

 


Upcoming 2019 Webinars:

 

 

 


Past Webinars:

 

Keeping Your Expenses on a Tight Leash(6/5/2019)
 
Jill Hendrix, Owner of Fiction Addiction in Greenville, SC is highly respected for her bookselling business acumen. She'll discuss how every expense needs to tell you a story about how it fits into your business. Paying for Trello Gold or When I Work are productivity expenses, meant to let you do the same amount of work in less time. Your rent and most of your staffing expenses are hopefully bringing you direct income and thus are "rainmaking" expenses. Learn to catalog, analyze, and reduce your expenses in this interactive webinar.

 

How to develop, grow, and run a successful podcast (5/8/2019) 
Annie Jones, owner of The Bookshelf and host of From the Front Porch, Mitchell Kaplan, owner of Books & Books and host of The Literary Lifeand author Anne Bogel (AKA Modern Mrs. Darcy), host of What I Should Read Next, have developed very popular podcasts with a national audience. Booksellers looking to grow their store brands, reach more customers in their communities and beyond, and maybe even sell more books, will learn much listening to these experts share their best tips. 

 

Time Management for Booksellers (4/3/2019)
Booksellers all across SIBA territory attended Cindy Dach’s “Time Management 101 for Booksellers B3! Webinar.” Cindy Dach is the co-owner of Changing Hands Bookstores and First Draft Bookbar in Tempe and  Phoenix, Arizona. In her presentation, she shared techniques for time management, planning, and organizing daily tasks, all with an eye toward completing big-picture projects.


#Chill for Booksellers: Integrating a Healthy Work/Life Balance (2/6/2019)
Bryan E Robinson, Ph.D, a licensed psychotherapist and mindfulness expert, is the author of #Chill: Turn Off Your Job and Turn On Your Life. He'll present his philosophy and some tools and exercises to reframe priorities, practice mindfulness, and break a cycle of work addiction.

 

Bookseller Subscription Services (1/9/2019)

 

The Art of the Pitch.  (11/7/2018)
Toni Hetzel (sales representative at Penguin Random House), Caroline Green Christopoulus (gift and book buyer at Malaprop's Bookstore/Cafe), and Pete Mock (book buyer at McIntyre's Books) are experts at pitching books and gift items. Listening to customers, discerning their needs, and suggesting the best match is an art form that, when mastered, results in bigger and better sales. As we head into the biggest retail season of the year, what better time to listen to these veterans share their tips and tricks to profitably connect with your customers?


The Art of Gathering (10/31/2018)
In The Art of Gathering, Priya Parker argues that we rely too much on routine and the conventions of gatherings when we should focus on distinctiveness and the people involved. At a time when coming together is more important than ever, Parker sets forth a human-centered approach to gathering that will help everyone create meaningful, memorable experiences, large and small, for work and for play. Drawing on her expertise as a facilitator of high-powered gatherings around the world, Parker will discuss what works, what doesn't, and why. For booksellers hosting author events, book clubs, community gatherings, staff meetings, and more, this webinar offers an opportunity to hear from an expert, ask questions, and receive advice to enhance and improve this area of your business.

 

Partner with IngramSpark to Enhance Your Publishing and Marketing Services to Authors.  (10/17/2018)
Presenters: Josh Floyd of IngramSpark, Jamille Christman of Eagle Eye Books, and Kimberly Daniels Taws of The Country Bookshop in Southern Pines, NC. Josh will give an overview of how bookstores are utilizing their services in various ways, including producing store-branded journals. Kimberly will share her work with local authors and the store's approach to publishing with IngramSpark. Jamille will discuss how she's developed a consignment program that is marketing specific using IngramSpark materials.

 

Avid Bookshop's Favorite Bookstore Forms, Documents, and Procedures with Rachel Watkins. (8/15/2018)
Join Rachel Watkins, Communications Director of Avid Bookshop, as she shares her approach to organizing store operations, from creating better checklists and forms, to creating procedures for self-published authors, events, and other store operations.
 

 

Creating and Managing a Successful Online Sales Campaign with Kelly Justice. (7/25/2018)
Join SIBA Board member Kelly Justice of Fountain Bookstore as she demonstrates how to use social media to drive traffic to your website and e-newsletters --regardless of which social media platforms you prefer or how they can change -- and how to leverage your social followings to meet your store's marketing goals.

 

How to Pitch Your Store to Publicists (5/24/2018)
After you’ve prepared your press kit, learn how to have a productive conversation with publishers, emphasizing how you can support their author tours. Learn what publishers want to know, how to build a successful author event program, and that store size doesn’t matter!

 

Bridging the Divide and The Open Discussion Project with Sarah Goddin and Chris Finan. (5/23/2018)
Join Sarah Goddin of Quail Ridge Books as she discusses her store’s success with their "Bridging the Divide” bookclub. 
The club's goal is to foster dialog and better understanding between people with different political viewpoints and to provide a safe space for civil discourse on controversial or divisive topics. Chris Finan of The National Coalition Against Censorship will discuss The Open Discussion Project, which seeks to create a new kind of reading group that will bring people of opposing views into dialogue about the issues that divide us.
(Note: Sound quality is problematic for one of the speakers.)


Getting Your Staff on Edelweiss Webinar (4/25/2018)
Join Jill Hendrix of Fiction Addiction to learn how to use Edelweiss for reviews, requesting ARCs, author event proposals, etc., plus instruction on creating tags and filters to share with staff.

Press Kits for Bookstores (4/12/2018) 
Learn how to put together a press kit highlighting your store’s most compelling selling points. For those with existing press kits, Maribeth will offer comprehensive reviews.

Non-Traditional Bookstores: Hybrids, Pop-ups, and Non-Profits (3/25/2018)
Join Jamie Rogers Southern of Bookmarks and Anne Waters of Hub City Bookshop as they discuss their innovative non-profit bookstore models, including running event-driven pop-ups. Bring your questions for these experts!

 

Inventory Activism (2/4/2018)
Join Erica Merrell, former owner of Wild Iris Books, and SIBA Board member Kimberly Daniels of The Country Bookshop as they explain how inventory can be a powerful force when serving customers. Whether your customers are looking to make changes in social, environmental or local issues, find out how the activist mantra of thinking global, acting local can increase customer engagement and revenue for your store.

View Creating Community Webinar (1/10/2018)
Jamie Rogers Southern of Bookmarks will discuss how to develop an Authors in School Program to increase your brand awareness with teachers, parents, and young readers in your community. An Authors in Schools program allows you to work with local and visiting authors who can give presentations, lead workshops, and otherwise speak about their books that tie in with ongoing curricula.

 

 

 


 

 

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